The OHA Mission:
To unify the diverse equine industry and stakeholders in order to champion a unified voice and to design and implement a pro-active agenda to promote, educate and grow the horse industry in Marion County.
In unity there is strength
And with more people united for one goal, comes new possibilities, new partnerships, and new opportunities. A united and communicating equine industry means more attention, stronger positioning, enhanced marketing initiatives and a more unified voice on issues that can affect our horses, our businesses, our farm industry education and quality of life.
We are united by the horse
Whether you breed it, ride it, braid it, shoe it, dress it, feed it, house it, show it, train it, drive it, treat it, ship it, trail it, write about it, lease it, judge it, appraise it, massage it, photograph it, promote it, whisper to it, or just love it… you are an integral part of the horse industry.
Ocala often calls itself the ‘Horse Capital of the World’. Given the size, diversity, scope of equine activities and the unique representation of a spectrum of breeds and disciplines, Ocala clearly has rights to the title. Now there is a unifying entity to harness the collective power of this diverse industry to help grow, educate, unify and promote the horse industry in Marion County. The Ocala Horse Alliance (OHA) is the newly formed organization that will champion this effort. After conducting a market condition analysis, the Leadership Group was formed to begin to address a unifying, growth and advocacy impact effort for the equine industry. The OHA Leadership Group is comprised of key stakeholders from various sections of the horse industry including breeders, trainers, trail riders, discipline representatives, manufacturers, feed companies, therapeutic riding, horse rescue, elected officials and numerous other groups representing the diversity of the horse industry in Marion County. The OHA is now positioned to launch the new organization and create a five-year strategic plan designed to unify, promote, educate and grow the horse industry in Ocala.
For just $10 you can be a member of The Ocala Horse Alliance and begin to socialize, make new connections, explore vast partnerships, be a part of industry marketing initiatives, and avail yourself of educational seminars and programs. The Ocala Horse Alliance… United by the Horse. You’ll want to be part of this association!